How to Do Everything, by Hobson and Holtz
The earliest of early adopters in public relations podcasting have completed their how-to book on - you guessed it - podcasting.
How to Do Everything with Podcasting was published this week by McGraw-Hill.
Congrats to Shel Holtz and Neville Hobson, who produce For Immediate Release twice a week.
I’m looking forward to the chapters on How to Have Sex with Podcasting, How to Strip Paint with Podasting and How to Relieve Gastric Distress with Podcasting.
Seriously, though, the book covers the basics of how to produce and promote a podcast and how to achieve business results with it. Looks to be a good all-purpose guide.
Previous posts:
- Bum Rush the Charts Is Viral Activism
- New PR Podcast from Down Under
- Primers on Social Media Use Help Focus your Thinking
Tags: neville hobson, shel holtz, for immediate release, podcasting, podcasts, book, business, promotion, production
Related Stories
POSTED IN: Communication Skills, Learning Resources, PR Tools, Social Media, Sources
1 opinion for How to Do Everything, by Hobson and Holtz
Neville Hobson
Jun 26, 2007 at 6:27 am
Nice ideas for additional content, Eric! One of the reasons we have a companion website for the book (www.everythingwithpodcasting.com) - include the things that didn’t make it into print.
You never know… ;)
Have an opinion? Leave a comment: