Marketing & PR News Ideas, July 14, 2008
Worth reading:
How to Succeed in PR Campaigns - Public relations professor Karen Russell gives pointers to students about the practical portion of their studies - a campaign.
My Five Worst Professional Mistakes - Geoff Livingston bravely offers up his biggest blunders, most resulting from his temper.
The Madness of Planning - Suw Charman-Anderson points to a local municipal planning decision that follows policy, but not common sense.
Everything Is Dead - Alice Marshall sums up the only dead-certain way to get your message into the media, and shares The Cardinal Rule of Rumor-debunking.
The Iran Photo Manipulation Corrections - Craig Silvermans Regret the Error lists some of the apologies from media organizations, after a doctored photo of an Iranian missile test showed four missiles being fired. The original photo shows that the fourth missile launcher was replaced with a duplicate of one of the other missiles. (link via Spin Thicket)
See other News & Ideas posts.
Image via iStockPhoto.com by Pali Rao.
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POSTED IN: Entry Level PR, Marketing, News and Ideas, PR, Social Media, Sources

1 opinion for Marketing & PR News Ideas, July 14, 2008
Karen Russell
Jul 14, 2008 at 9:01 am
Thanks for the link, Eric. Our students get a pretty good mix of theory and practice during their 2 years as PR majors, but Campaigns class is our capstone course where they have to put it all together — last chance to work supervised by a prof instead of a boss. I hope the good habits they learn in school help on the job.
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