GROVERS MILL, NJ — There are reports from Tonga of drivers turning off their lights during Earth Hour.
Eyewitnesses were unable to give accurate estimates of how many vehicles may have been involved in a massive pile-up at the Pacific island country’s traffic light, which was also turned off.
“It’s too dark! I can’t tell you […]
GROVER’S MILL, NJ — Today the Mercury Players Mashup Group will be chronicling Earth Hour, a symbolic gesture of environmental awareness to be carried out in more than 200 cities around the world.
The official organizers of Earth Hour is the World Wildlife Fund, a group that represents the interests of animals, their habitats, and […]
If you use an electronic chainsaw, is that more environmentally friendly than a gas-powered one? What has a smaller carbon footprint, a wooden-handled paintbrush (doesn’t hurt trees) or one with a plastic handle (doesn’t use non-renewable oil)?
These questions and hundreds more faced Home Depot when it decided to create an eco-friendly label for goods sold […]
We live in a world of simplistic sound bites.
If you don’t believe that, see the hysterical reaction to the Archbishop of Canterbury’s exploration of whether sharia law, like other methods of extra-judicial arbitration, should be granted more formal recognition, to make sure its use is consistent with British law and quality standards.
He might has […]
There’s been a lot of discussion lately about the need for organizations to present a more human face, to be authentic, hip, friendly and approachable.
But what happens when someone kicks sand in your face? Do you do a group hug and sing Kumbaya with the lobby group accusing your company of illegal and immoral acts?
No. […]
Some corporate communications departments face the unending task of soliciting articles and bulletins for the employee newsletter. If there isn’t an existing cadre of regular correspondents, they have to try to build a network of contributors.
Following up on my latest post about offering prizes for employee contributors, let’s look at employee participation for a wide […]
It’s time we all got off the bench.
That’s one of the phrases that jumps out at you on the new Power Smart website. B.C. Hydro wants to add some positive energy to the sometimes depressing topic of global warning.
The campaign tries to reach people in a number of ways, including Green Gifts to be shared […]
The news release, after decades of statis, is evolving.
For the continued discussion about the social media news release, check out the mini-manifesto and discussion on the blogs of Todd Defren and Brian Solis.
And more discussion continues chez Kami Huyse and Geoff Livingston.
Stasis is boring. This is exciting.
Tags: smnr, social media news release, public relations, communications, […]
In announcing her departure as lead voice on Strumpette, the artist previously known as Amanda Chapel says she’s tired, and has made a difference in the fight against hypocrisy in public relations.
The anonymous author, whose favorite target was Edelman, made a parting statement: “Practically speaking, I fought the good fight. I’ve variously made my points. […]
Business communications for the real world
Written by Eric Eggertson [email] for b5media.
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