b5media.com

Advertise with us

Enjoying this blog? Check out the rest of the Business Channel Subscribe to this Feed

Common Sense PR

Archive for the ‘Celebrity PR’ Category

April 12th, 2008

Social Media Navel Gazing at Record Levels

A well known blogger deletes his Twitter account, and I read about it in a dozen different places.
Is there nothing more consequential to be talked about? Like, maybe, how to save the planet from destruction, or the kind of parenting children of mega-celebrities get?
Sheesh!
Technorati Tags: twitter, gapingvoid, hugh macleod, bloggers, a-list, celebrity
Share This

By Eric Eggertson -- 3 comments

March 17th, 2008

Making a Promo Opportunity of a Scandal

What cliche is appropriate? Every cloud has a silver lining? You can make a silk purse from a sow’s ear? Sleazy sex scandals can pay off?
The prostitute named in the Eliot Spitzer affair has brought in more than $200,000 in music sales, and gained some minor airplay on at least on commercial radio station.
Still waiting […]

By Eric Eggertson -- 0 comments

March 3rd, 2008

Media Was Right not to Reveal Prince Harry’s Mini-Tour in Afghanistan

Okay, so a member of the British royal family went into a battle zone and the media didn’t spill the beans.
Sherylynne Starkie of Strive Public Relations isn’t impressed: “It makes you wonder what else they’re not telling us,” she says, and quotes John Snow of the UK’s Channel 4: “One wonders whether viewers, readers and […]

By Eric Eggertson -- 4 comments

January 8th, 2008

Hillary Clinton - Once More, with Feeling

Less robotic, more human.
That’s what New Hampshire Democrats said to Hillary Clinton Tuesday when they rewarded one of the most scripted politicians in history for veering from her all-too-predictable script.
Her "near tears" moment came shortly before the primary vote.  More people who decided at the last minute chose Clinton over Barack Obama. Coincidence? We think […]

By Eric Eggertson -- 7 comments

December 22nd, 2007

Key Messages for Santa - Spin for the Holidays

Even a Jolly Old Elf who can travel through time on a sled pulled by flying reindeer needs to keep his image polished.
I spent a couple of hours in September coaching Santa (pictured at left before donning his hat and coat) via Skype on public relations. I can’t reveal all the word-of-mouth marketing and media […]

By Eric Eggertson -- 3 comments

Site Meter
Close
E-mail It