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Common Sense PR

Archive for the ‘Strategic Thinking’ Category

July 3rd, 2008

Just-in-time Open Collaboration Sets Web 2.0 Apart from Most Business Models

It’s not every industry that gives away what would ordinarily be the key proprietary assets: source codes, communication protocols, content.
In the spirit of barcamps and podcamps before it, Jeremiah Owyang is offering to hold an impromptu trade-show-cum-unconference that defies the rules of trade shows. Instead of the vendors’ products and services being at the centre […]

By Eric Eggertson -- 1 comment

June 25th, 2008

Union Spin Too Little, Too Bitchy, Too Late

The Canadian Autoworkers’ Union is appalled that GM is closing factories that produce trucks and performance cars.
Their showdown with management fizzled recently when the courts ruled they couldn’t blockade GM offices and plants just because they don’t like decisions made by management.
How utterly lame.
CAW head Buzz Hargrove was patting himself on the back a […]

By Eric Eggertson -- 2 comments

June 14th, 2008

Communications Planning: Expect the Worst

A communications plan, like most business plans, has to anticipate that things might not go as planned.
If you can’t see the possible abrupt left turns for whatever project you’re planning, your plans are incomplete.
Why spend a lot of time and energy speculating on possibilities, when they most likely won’t happen?
Because the alternative sucks: realizing too […]

By Eric Eggertson -- 0 comments

June 11th, 2008

Canada Apologizes for Suppression of Aboriginal Culture

A decade ago, the Canadian government made a statement of regret about the country’s long-time policy of forcibly removing aboriginal children from their home communities and subjecting them to cultural cleansing in “residential schools.”
That half measure laid the groundwork for a full-fledged apology to be delivered today in Parliament by prime minister Stephen Harper.
The […]

By Eric Eggertson -- 1 comment

June 4th, 2008

Tunnel Vision Crippled Clinton Campaign

There’s a mountain of analysis of what went wrong with Hillary Clinton’s drive for the presidential nomination.
I’m with the pundits who say it was her team’s assumption that they were orchestrating a coronation when they needed to be gearing up for a marathon race.
While the dark horse (no pun intended) raised buckets of money […]

By Eric Eggertson -- 2 comments

May 9th, 2008

Getting Beyond Short-term Thinking

When politicians and business leaders spend all their time worrying about the next election or the next quarterly sales announcement, you have to wonder who’s looking after the whatever lies beyond that time line (ie. our future).
There are a few examples out there.
Steve Jobs, for one, is a corporate Svengali capable of seeing past the […]

By Eric Eggertson -- 0 comments

April 19th, 2008

Quick Tip: Maintain Perspective When Sh*t Happens

As I wait for a winter storm to hit in the middle of April, I’m thinking about all the other unexpected events that come our way, whether we’re ready for them or not.
When life lobs a hand grenade in your general direction, the worst thing you can do is freak out. (Okay, if you’re caught […]

By Eric Eggertson -- 0 comments

April 1st, 2008

Pros and Cons of Earth Hour

How valuable are symbolic events like Earth Hour? Are we better off ignoring the media hype and getting on with changing our energy consumption?
The discussions I followed this weekend indicated that symbolic events have a place, but the optics of spending a piddly hour each year on the subject is unfortunate.
I poked some fun […]

By Eric Eggertson -- 3 comments

April 1st, 2008

Quick Tip: Think Contrarian

Effective entrepreneurs and executives need to be decisive. However, smart managers also need to be able to examine their options with an open mind.
That’s why it’s important to identify the assumptions you make, and consider the consequences if your assumptions are wrong.

Someone needs to play the devil’s advocate, without being labelled as having a […]

By Eric Eggertson -- 0 comments

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